Eye-tracking studies said to reduce training time, improve safety

To reduce training time and improve worker safety in the high-risk environment of industrial manufacturing, Tobii Pro Insight administers eye-tracking studies.

The Stockholm-headquartered company reported that its research consultants recently conducted an eye-tracking study at the metal foundry of H&H Castings Inc., York, Pa., and the attention-based study revealed unique insights that will contribute to quicker onboarding of workers there, new efficiencies in operations, new training guidelines and a reduced risk of accidents.

The workers who participated in the research wore eye-tracking glasses for 15 to 30 minutes as they completed their tasks, which require extreme concentration. Any break in that concentration could disastrously affect how, say, a worker pours liquid metal into a casting mold, according to Tobii. The glasses provide a close-up enactment of how experienced workers perform these tasks.

Eye-tracking glasses provide a close-up view of how a process is conducted through the eyes of an experienced worker. Image courtesy of Tobii Pro Insight.

Trainees view recorded high-definition video from the workers’ point of view for instruction purposes, said Mike Bartels, senior research director for Tobii Pro Insight, North America.

“Overlaid on top of that is an indicator of where they are looking throughout the task,” he said. “So you have this red dot bouncing around their point of view, showing exactly where they’re looking.”

Analysis of the attention data reveals steps a manufacturer can take to make a process safer and more efficient. Depending on the type of company and job being performed, Bartels said the analysis primarily involves reviewing the attention footage and developing visualizations and attention metrics based on the data generated.