Effective Date: October 3, 2024
Our legal name is CTE Publications Inc., doing business as Cutting Tool Engineering (collectively referred to as "CTE," "we," "our," or "us"). CTE is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share your personal information when you use our services, including our website, email newsletters, webinars, podcasts, and other online offerings (collectively, the "Services"). It also describes your privacy rights and how you can exercise them in compliance with applicable laws, including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). These rights are extended globally to all users, regardless of location.
1. Information We Collect
We collect various types of personal information depending on how you interact with our Services:
- Personal Information: When you subscribe to our email newsletters, register for webinars, or engage with our content, we may collect your name, email address, phone number, and other contact details.
- Usage Data: We automatically collect information about your interactions with our Services, such as IP addresses, browser type, device information, and pages visited, through cookies and tracking technologies.
- Cross-Device Data: We collect information about your activity across devices, such as phones, tablets, and computers, to provide a seamless experience across platforms and better understand user behavior.
- Additional Categories: In some instances, we may collect demographic information, geolocation data, or biometric data, depending on your device settings and interactions.
- Third-Party Data: We may receive information from third-party services, such as analytics providers and social media platforms, when you engage with us on those platforms.
2. How We Use Your Information
We use your information for the following purposes:
- To Provide and Improve Our Services: We use personal data to deliver newsletters, host webinars, provide access to podcasts, and improve user experience on our platforms.
- Marketing and Advertising: We may use your email address and other contact information to send marketing materials and promotional offers. We also use cookies, tracking technologies, and cross-device data to show personalized content and advertisements.
- Direct Advertising: We use Google Ad Manager to serve direct ads to you based on your interaction with our website and services. No third-party ad networks are involved.
- Analytics: We use data analytics, including Google Analytics and Google Signals, to understand user behavior across devices, improve the effectiveness of our Services, and personalize content and ads.
- User-ID Tracking: We use User-ID technology to track user behavior across multiple sessions and devices, ensuring continuity in your experience and providing insights into how our Services are used across platforms.
- Legal Compliance: We may process your personal data to comply with legal requirements or respond to lawful requests from public authorities.
3. Cookies and Tracking Technologies
We use cookies, web beacons, and similar technologies to collect information about your interactions with our Services. This data helps us:
- Remember your preferences.
- Analyze site traffic and usage across devices.
- Personalize content and advertisements across devices.
We use CookieYes to manage your cookie preferences across our website. We also use tools such as Google Tag Manager, Google Analytics, Google Signals, and User-ID tracking to monitor user activity.
Cookie Management:
You can manage your cookie preferences through your browser settings or opt-out via tools like YourOnlineChoices, Network Advertising Initiative, or Do Not Track. If you disable cookies, some features of the site may not function as intended, but core functionalities will remain accessible.
Opting Out of Data Sharing:
To opt out of the sharing of your personal data for targeted advertising, you can click the "Do Not Sell or Share My Personal Information" button located in the footer of our website. This will adjust your cookie preferences and signal to third-party tools, such as Google Ad Manager, to stop using your data for personalized advertisements. Please note that this does not stop all ads but ensures they are not tailored based on your behavior.
4. Sharing Your Information
We do not sell your personal information. However, we may share your information with third parties under the following circumstances:
- Service Providers: We share data with third-party providers who assist with the operation of our Services, such as email marketing platforms (e.g., Campaign Monitor), hosting services, and webinar platforms.
- Lead Sharing with Partners: When you sign up for a webinar, podcast, or downloadable content through our registration forms, we may share the information you provide with co-hosts or partners for their own marketing purposes.
- Direct Advertising: We use Google Ad Manager to serve ads directly to users. We do not share personal information with third-party ad networks.
- Third-Party Analytics Providers: We share data with analytics providers, such as Google Analytics and Google Signals, to track website performance and improve user experiences.
- Legal Requirements: We may disclose your information if required by law or in response to legal processes such as court orders or government regulations.
5. Email Tracking & Advertiser Opt-Out
When you sign up for our email newsletters, we may track your interaction with email links to assess engagement and tailor our content and ads accordingly. You can opt out of email tracking through the "Preferences" link at the bottom of each email or by contacting us directly.
6. Data Retention
We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. For example, we will retain your email address for marketing purposes until you unsubscribe or request deletion.
7. International Data Transfers
If you are located outside of the United States, your data may be transferred to countries with different protection standards. While we do not comply with GDPR, we implement reasonable safeguards to protect your data in line with applicable laws.
8. Children’s Privacy
Our Services are not intended for children under the age of 13. We do not knowingly collect personal information from children under this age. If you are a parent or guardian and believe we have collected such information, please contact us so we can take appropriate action.
9. Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no data transmission over the internet or method of storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security.
10. Limitation of Liability
While we implement best practices to safeguard your data, we cannot guarantee that unauthorized third parties will never be able to defeat our security measures. By using our Services, you acknowledge and agree that any transmission of data is at your own risk. We will not be liable for any damages resulting from unauthorized access to your personal information.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website and indicating the effective date. Your continued use of the Services after any changes indicates your acceptance of the updated policy.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
CTE Publications Inc.
Doing Business As Cutting Tool Engineering
121 S. Wilke Rd., Suite 200
Arlington Heights, IL 60005
tspaeth@ctemedia.com
847-714-0185
