Cutting tool executive cautions manufacturers about ‘Made in USA’ label
U.S. toolmakers should "claim the origin of [their] products," he said during a speech at an industry event hosted by the grinding-machine and EDM builder Vollmer. Viaud-Murat pointed out, though, that manufacturers should not claim a product is U.S.-made if it isn't.
Eighty percent of Americans prefer to buy American-made goods than imported ones. Moreover, 60 percent of Americans are willing to pay 10 percent more for a U.S.-manufactured product than the same type of product made overseas, said Pierre Viaud-Murat, vice president of sales at cutting tool manufacturer Ceratizit USA Inc.
U.S. toolmakers should “claim the origin of [their] products,” he said during a speech at an industry event hosted by the grinding-machine and EDM builder Vollmer. Viaud-Murat pointed out, though, that manufacturers should not claim a product is U.S.-made if it isn’t. Doing so could result in legal action against the offending company, initiated by the Federal Trade Commission.
According to FTC rules, claiming a product is U.S.-made requires that “all or virtually all” of the product be produced in the U.S. The FTC states: ” ‘All or virtually all’ means that all significant parts and processing that go into the product must be of U.S. origin. That is, the product should contain no — or negligible — foreign content.”
Viaud-Murat cited examples of products that did and didn’t meet the commission’s U.S.-origin requirements:
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