Rego-Fix has selected Brent Broderick as the company’s new national sales manager. In addition to managing sales team members, Broderick will provide them with ongoing technical education and guidance.
Rego-Fix, a leader in the manufacture of Swiss precision tooling, said it selected Broderick for his ability to direct sales, distribution and procedural strategies. Additionally, his more than 35 years of industry and direct service experience uniquely position Broderick to lead sales representatives in matching customers’ technical needs with Rego-Fix tool holding systems.
Broderick’s qualifications stem from a deep professional history in manufacturing management, tooling applications engineering and sales management and sales engineering, the company said.
Most recently, Broderick served manufacturers as a national product specialist and senior strategic accounts manager. He has also managed a territory of 25 U.S. states, Mexico, Puerto Rico and Costa Rica as a regional sales manager and medical applications specialist.
